{"id":9713,"date":"2017-03-24T12:13:43","date_gmt":"2017-03-24T12:13:43","guid":{"rendered":"http:\/\/arrontesybarrera.com\/creatibo\/2017\/03\/24\/errores-a-evitar-a-la-hora-de-hacer-un-logotipo\/"},"modified":"2019-07-09T08:51:26","modified_gmt":"2019-07-09T08:51:26","slug":"errores-a-evitar-a-la-hora-de-hacer-un-logotipo","status":"publish","type":"post","link":"https:\/\/arrontesybarrera.com\/creatibo\/errores-a-evitar-a-la-hora-de-hacer-un-logotipo\/","title":{"rendered":"Errores a evitar a la hora de hacer un logotipo"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p>Todas las marcas, ya sean grandes o peque\u00f1as, quieren captar la atenci\u00f3n del consumidor y ser reconocidas y recordadas. Para ello crean un logotipo. Pero \u00a1ojo! este no es tema balad\u00ed. Un logo es la cara de tu empresa y puede suponer un gran \u00e9xito si se hace bien, o por el contrario el m\u00e1s absoluto rid\u00edculo y miles de memes recorriendo las redes sociales si se falla. Ten en cuenta estos <strong>errores en el logotipo<\/strong> en los que tu marca no puede caer.<\/p>\n<p><!--more--><\/p>\n<h2><span style=\"font-size: 22px; line-height: 22px;\">3 errores en el logotipo que debes evitar:<br \/>\n<\/span><\/h2>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Error en logotipo n\u00ba 1. No tener claro a d\u00f3nde quieres llegar ni lo que quieres lograr.<br \/>\n<\/span><\/h3>\n<p>\u00bfCu\u00e1les son tus expectativas? \u00bfQu\u00e9 sentimientos quieres despertar? Debes asegurarte de hacer un buen briefing para que el dise\u00f1o concuerde con el mensaje que quiere transmitir tu marca.<\/p>\n<h3 style=\"font-size: 22px; line-height: 22px;\"><span style=\"font-size: 22px; line-height: 22px;\">Error en logotipo n\u00ba 2. No contar con buenos profesionales para el dise\u00f1o.<br \/>\n<\/span><\/h3>\n<p>\u00bfDe verdad vas a dejar la imagen de tu empresa en manos de tu primo o del hijo de aquel amigo al que le gustaba dibujar? Los dise\u00f1adores gr\u00e1ficos profesionales saben lo que hacen. Solo ellos tendr\u00e1n en cuenta tanto los colores, figuras y tipograf\u00eda, como los valores y atributos de tu marca.<\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Error en logotipo n\u00ba 3. Olvidarse de registrarlo. <\/span><\/h3>\n<p>Registra tanto el nombre como el logo de tu marca o podr\u00edas perderlo y quedarte compuesto y sin logo.<\/p>\n<p>Si no sigues estas sencillas recomendaciones a la hora de crear tu logo podr\u00edas encontrarte con fiascos como los que te mostramos a continuaci\u00f3n;).<\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Logotipo Pearl Children Care Center<br \/>\n<\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3034\" src=\"https:\/\/blog.malditosgurus.com\/hubfs\/Imported_Blog_Media\/Logotipo-Pearl-Children-Care-Center.png\" alt=\"Logotipo Pearl Children Care Center\" \/><br \/>\nS\u00ed, lo hizo el primo de alguien\u2026<\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Logotipo Londres 2012<\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3035\" src=\"https:\/\/blog.malditosgurus.com\/hubfs\/Imported_Blog_Media\/Logotipo-Londres-2012.png\" alt=\"Logotipo Londres 2012\" \/><br \/>\nAunque no te lo creas, cost\u00f3 <strong>\u00a3400.000<\/strong> y parece <strong>Lisa Simpson<\/strong> haciendo una felaci\u00f3n.<\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Logotipo Comisi\u00f3n Arquidiocesana de la Juventud de la Iglesia Cat\u00f3lica<br \/>\n<\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3036\" src=\"https:\/\/static.hsstatic.net\/BlogImporterAssetsUI\/ex\/missing-image.png\" alt=\"Logotipo Comisio\u0301n Arquidiocesana d ela Juventud de la Iglesia\" data-originalsrc=\"http:\/\/arrontesybarrera.com\/creatibo\/wp-content\/uploads\/2017\/03\/Logotipo-Comisio\u0301n-Arquidiocesana-d-ela-Juventud-de-la-Iglesia.png\" \/><br \/>\n\u00a1Oh, my God!<\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Logotipo Kids Exchange<br \/>\n<\/span><\/h3>\n<h2><span style=\"font-size: 22px; line-height: 22px;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3037\" src=\"https:\/\/blog.malditosgurus.com\/hubfs\/Imported_Blog_Media\/Logotipo-Kids-Exchange.png\" alt=\"Logotipo Kids Exchange\" \/><\/span><\/h2>\n<p>Si, la cosa puede empeorar.<\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Logotipo MegaFlicks<\/span><\/h3>\n<h2><span style=\"font-size: 22px; line-height: 22px;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3045\" src=\"https:\/\/blog.malditosgurus.com\/hubfs\/Imported_Blog_Media\/Logotipo-MegaFlicks.png\" alt=\"Logotipo MegaFlicks\" \/><br \/>\n<\/span><\/h2>\n<p>Ellos aseguran que dice MegaFlicks.<\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Logotipo Sun Rise Sushi<\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3041\" src=\"https:\/\/blog.malditosgurus.com\/hubfs\/Imported_Blog_Media\/Logotipo-Sun-Rise-Sushi-1.png\" alt=\"Logotipo Sun Rise Sushi\" \/><br \/>\nEn teor\u00eda es un sol naciente detr\u00e1s de una casa de t\u00e9 japon\u00e9s. En teor\u00eda\u2026<br \/>\n<br style=\"font-size: 22px; line-height: 22px;\" \/><\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Logotipo Jarabe de Arce de Vermont<\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3046\" src=\"https:\/\/blog.malditosgurus.com\/hubfs\/Imported_Blog_Media\/Jarabe-de-Arce-Vermont.png\" alt=\"Jarabe de Arce Vermont\" \/><\/p>\n<p>Es posible que nadie lo pruebe.<\/p>\n<h3><span style=\"font-size: 22px; line-height: 22px;\">Logotipo Cl\u00ednica Dental San Marcelino<br \/>\n<\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3048\" src=\"https:\/\/blog.malditosgurus.com\/hubfs\/Imported_Blog_Media\/Logo-San-Marcelino-1.png\" alt=\"Logo San Marcelino\" \/><br \/>\n\u00bfQuien iba a tener ganas de ir a este dentista?<\/p>\n<p>A estas alturas ya te habr\u00e1s dado cuenta de que un logo no lo puede hacer cualquiera. Lo mejor es dejarse asesorar por profesionales para evitar errores. Ponte en contacto con <a href=\"http:\/\/estudiodepublicidad.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\"><em><strong>Arrontes y Barrera<\/strong><\/em><\/span><\/a>, a nosotros se nos da genial hacer logos de calidad.<\/p>\n<p><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><\/p>\n<p><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c none no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Guardar<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Todas las marcas, ya sean grandes o peque\u00f1as, quieren captar la atenci\u00f3n del consumidor y ser reconocidas y recordadas. Para ello crean un logotipo. Pero \u00a1ojo! este no es tema balad\u00ed. Un logo es la cara de tu empresa y puede suponer un gran \u00e9xito si se hace bien, o por el contrario el m\u00e1s [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":9934,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[18,344,339,127,181],"class_list":["post-9713","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","tag-branding","tag-diseno-de-logo","tag-errores-a-evitar-en-logotipo","tag-estrategia-de-branding","tag-logotipo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Errores a evitar a la hora de hacer un logotipo - Creatibo<\/title>\n<meta name=\"description\" content=\"Evitar errores en el logotipo de tu marca es el primer paso para crear una identidad visual firme, coherente y consistente\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/arrontesybarrera.com\/creatibo\/errores-a-evitar-a-la-hora-de-hacer-un-logotipo\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Errores a evitar a la hora de hacer un logotipo - Creatibo\" \/>\n<meta property=\"og:description\" content=\"Evitar errores en el logotipo de tu marca es el primer paso para crear una identidad visual firme, coherente y consistente\" \/>\n<meta property=\"og:url\" content=\"https:\/\/arrontesybarrera.com\/creatibo\/errores-a-evitar-a-la-hora-de-hacer-un-logotipo\/\" \/>\n<meta property=\"og:site_name\" content=\"Creatibo, el blog de Arrontes y Barrera. 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